Solutions

Three stages. One revenue engine.

Know what's broken. Build the system. Embed the leadership. Start wherever your situation demands — every stage builds toward the same outcome.

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🔍
Diagnose
⚙️
Build
🔒
Embed
Stage 1 · Diagnose

Know what's broken before you spend.

🔍
DIAGNOSE

Get a written diagnosis of where your pipeline is leaking — without committing to a project.

Walk away knowing your 3 biggest revenue leaks and the exact lever to pull first.

See if this is your stage →
Stage 2 · Build · Most Chosen

Build the system. Hand it to your team.

⚙️
BUILD

Build the GTM system your team can run — ICP, messaging, pipeline, all the way to live campaigns.

A working pipeline handed over and running in 2–3 months. Your team owns it from day one.

① Target ② Attract ③ Convert ④ Measure ⑤ Handover

How each cylinder works →

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Stage 3 · Embed

Embed CMO leadership for 6–12 months.

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EMBED

Fractional CMO embedded in your leadership team while you build or recruit your permanent hire.

Board-ready strategy, team elevation, and full knowledge transfer on exit.

See if this is your stage →
Phil Ruttens
Phil Ruttens · RUTTENS+
AI GTM Orchestrator · 20+ years B2B GTM

Not sure which stage fits?

Start with the free Revenue Engine Audit. 8 questions. 10 minutes.
Your Pipeline Independence Score + the 3 leaks costing you deals. No email gate.

Free Playbook · Agentic GTM
Not sure where AI fits your GTM?

See the full Agentic GTM Stack for SMART B2B companies — 6 layers, 18 tools, ROI framed against payroll.

€100K
up to · budget freed
6
layers
90
days
Get free guide →
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