“Phil joined AYA Energy as our Fractional GTM Lead and immediately brought structure, pace and strategic clarity.”Louis LangerockCEO & Founder, AYA Energy
Proof before promises
Trusted when the GTM work is complex, visible and urgent.
Named recommendations from founders, CEOs and commercial leaders—plus selected examples of the systems Phil was hired to build or transform.
€8m+tracked pipeline built
20+European B2B companies
25+years sales-led B2B marketing
2–3×pipeline efficiency in 9–12 months
Trusted in complex B2B environments
TykcleverbridgeWorld CourierIron MountainAYA Energy
Founder and CEO voices
What clients and leaders say.
The common thread is senior judgement combined with the willingness to build, coordinate and deliver.
“All leaders who have the opportunity to work with Phil would want no one else at their side when things get tough.”James HirstCo-founder, Tyk
“A rare black belt in GTM strategy and operational excellence.”John LindsayInvestor & Market Maker, Green Energy and SaaS
Selected work
Different technical offers. The same need for a GTM spine.
These examples focus on documented roles, scope and operating outcomes. Commercial KPI claims are only used where attribution is confirmed.
AYA Energy
Situation: a growing energy firm needed structure across ICP, sales enablement, campaigns and CRM intelligence.
Work: designed the full operating programme within three weeks and coordinated a seven-person cross-functional team.
Documented scope: 13-week programme.
Tyk
Situation: a deeply technical API platform serving engineers and developers needed senior marketing leadership through scale-up complexity.
Work: connected creativity, data, operations, stakeholder alignment and revenue focus.
Proof voice: co-founder James Hirst and senior team recommendations.
cleverbridge
Situation: build global ABM operations from scratch.
Work: targeting, data, insights, tools, framework, channel orchestration and reporting across Salesforce and HubSpot.
Team integration: MarTech, agencies, AE and SDR funnel processes.
World Courier
Situation: transform a global marketing team into a Revenue Marketing Centre of Excellence.
Work: rapid business immersion, performance priorities and a stronger ROI bar.
Proof voice: the executive who hired Phil for the interim role.
Iron Mountain
Situation: shift marketing toward measurable commercial value.
Work: data-driven, revenue-focused transformation and marketing automation implementation.
Proof voice: Nick Porter, then commercial leader.
FocusEconomics
Situation: senior strategic judgement needed with practical follow-through.
Work: connected leadership-level advice with hands-on execution.
Proof voice: CEO Arne Pohlman.
A few of these situations are written up in more depth:
Executive recommendations
Hired to upgrade the system—not decorate it.
Short excerpts from public LinkedIn recommendations. Full recommendations are available on Phil's profile.
Build from scratch
“I hired Philippe… to build our ABM operations from scratch.”
Dr Thomas Rosendahl · cleverbridge engagement
Raise the ROI bar
“In a very short time… focus on the best performance tactics while raising the ROI bar.”
Henning Voss · World Courier engagement
Transform the function
“Instrumental in transforming the marketing function… into a data-driven and revenue focused function.”
Nick Porter · Iron Mountain
What should the next proof point be?
If your situation resembles one of these cases, let us identify the most valuable decision a 45-day reset should create.